Automation Within Reach helps manufacturers overcome labor shortages, boost spindle utilization, and eliminate loading inefficiencies to keep CNC machine tending running consistently.
Now, for the first time, AWR is exhibiting as a standalone company—bringing its automation technology directly to the shop floors that need it most. We're proud to announce that AWR will exhibit at Manufacturing Technology Series WEST 2025 in Anaheim, CA.
Manufacturing Technology Series
From automation and robotics, Manufacturing Technology Series WEST, featuring westec, Smart Experience, Secure Shop, and Bright Minds, is where cutting-edge solutions, proven processes, and future-forward thinking converge. The Manufacturing Technology Series WEST is a leading regional manufacturing event that's designed to keep manufacturers in this region competitive.
And this year, AWR will be on the floor meeting face-to-face with manufacturers seeking innovative solutions to automate part loading and unloading on their CNC lathes and mills.
The DC Series: Built for Today's Shops
The drawer cell (DC) from AWR's Flex Series is a CNC machine tending solution built for automated part loading and unloading on lathes. Unlike many automation systems that require heavy customization, large floorspace, or complex integration, the DC Series delivers fast deployment, compact footprint, and flexible part handling—all in a system that works.
Key Features:
- Optimized for high-mix, low-volume environments
- Compact footprint for space-constrained shops
- Designed for quick changeovers between jobs
- Built to keep your spindle running
The Flex Series DC fills a gap for manufacturers who are ready to automate—but don't want to reinvent their processes or commit to overly complex systems. With the DC unit, automation becomes accessible, affordable, and effective.
What Sets AWR Apart?
At AWR, automation isn't just a product—it's a solution to a specific problem. Our team works closely with manufacturers to understand their unique challenges and develop systems that solve them.
AWR Strives to Provide Customers With:
- Automation that's Reliable. Downtime defeats the purpose.
- Simple Integration. Complicated deployments kill ROI.
- Ongoing Support. Automation is a journey, not a transaction.
AWR has worked with shops of all sizes to implement automation solutions that are dependable, easy to operate, and fit into their workflow. Manufacturing Technology Series WEST 2025 allows us to share that message directly with you.
Why This Milestone Matters
Exhibiting at Manufacturing Technology Series WEST as an independent company is a significant step forward for Automation Within Reach. While we've supported events in partnership with other organizations, this is the first time we're showing up under our own name, with our own booth and brand.
It reflects our progress since launching—and more importantly, our readiness to lead.
We've seen firsthand the pain points manufacturers face every day: underutilized machines, short-staffed shifts, and delayed delivery timelines. Our role is to provide automation that makes those problems manageable—and ultimately solvable.
Visit AWR at Manufacturing Technology Series WEST 2025
We're not just attending Manufacturing Technology Series WEST to showcase our tech. AWR is ready to help, whether you're exploring automation for the first time or looking for a more streamlined system to support your operations.
Don't miss the opportunity to connect with one of our team members. We will be available to answer questions, run live demos, and talk about your specific use cases.
Event Details
📍Anaheim Convention Center
📆October 7-9, 2025
📌Booth #511
🤖See the DC. Rethink what automation can do.
Let's automate what's slowing you down.